Tuesday, December 2

Who Gives A Crap?

What if helping really poor countries was as easy as going to the toilet?

Now it is. Social enterprise Who Gives a Crap gives half its profits to build toilets in the developing world. From the moment you receive your (home delivered) box of toilet paper, you feel good about it.

Who Gives a Crap delivery box

The box has various encouraging phrases, including their main slogan "Good for your bum. Great for the world." Each roll is also encouraging, reminding you of the benefits.

Who Gives a Crap - Good for your bum - Great for the Planet

Also, as you unwrap it, there's another inspiring message inside, like:

Wrapper message from Who Gives a Crap


Wrapper message from Who Gives a Crap

If all that wasn't enough, they've come up with the ingenious idea of the emergency roll. Store it in a different place. Should you ever need to grab it - you know it's definitely time to re-order!

the Emergency Toilet Roll

Of course, being Christmas - and having ordered the Christmas themed set - I just had to arrange them as a tree.

Christmas Tree of Christmas Toilet Paper

It shrank over time - especially as I gave many away as novelty gifts.

Small Christmas tree of toilet paper